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Our History + Style

 

Founded as General Tours in 1947 by Alexander Harris, a Polish survivor of World War II, Alexander+Roberts has adhered to its original conviction that travel should build bridges of cross-cultural understanding. Since launching the first-of-its-kind tours to the Soviet Union during the Cold War era, we were an early pioneer in international travel, helping culturally inquisitive Americans explore far-flung lands and emerging destinations on all seven continents. In 1972, we were a bonded and founding member of the United States Tour Operators Association, USTOA, that to this day is the premier organization committed to integrity and financial responsibility in travel.
From our start 80 years ago, Alexander+Roberts has striven to understand and anticipate travelers’ needs and wishes. The result is a carefully honed portfolio of enriching journeys that allow our guests to engage the world with more assurance and comfort.
Innovative: Alexander+Roberts original itineraries encompass a wide range of both exotic and classic global destinations.
Personable: The company is well-informed and flexible in meeting travelers’ diverse needs and desires.
Refined: The authentic, personal experiences, luxury hotels, expert guides and fine dining crafted for our small group tours, always with never more than 16 guests, and our private journeys are built on our 80 years of expertise.
Value and Service:  That is why all Alexander+Roberts journeys include comprehensive, expertly guided sightseeing and unique experiences you won’t find on other tours because our guides hail from the lands you are visiting. They speak English easily and comfortably, are warm, friendly and eager to introduce the culture of their homeland.
Alexander+Roberts looks for upscale dining that features the best of regional cuisines, just as it selects the finest accommodations to enhance your journey… from the most evocative luxury hotels and historic boutique properties to the best safari camps and small ships.
 

80 Years of Travel Innovation  

Right After World War II

When Alexander Harris arrived in New York from Poland to work for an uncle, the ravages of the recent war were hardening into a new cold version of mistrust and hostility. In his Twenties and filled with optimism, Alexander knew that travel could be a great way to break the growing walls of distrust in the world. Thus, Alexander approached the Eisenhower White House and was granted unique approval to operate the first scheduled tours to the Soviet Union.

South America in the 1950's

Empowered by American enthusiasm for the new United Nations, we headed to the 1954 UNESCO Conference in Montevideo as America’s Flying Ambassadors… more than 70 years of journeys throughout South America have since followed that first trip.

East Africa in the 1970's

On safari in the late 1960’s, Alexander noticed that only the wealthiest could afford this life enhancing experience. Determined to make the thrill of Africa more widely accessible, by 1973 we were operating sold-out Pan Am charters to Kenya and Tanzania, the first of their kind.

China and Beyond since the 1980's

Not long after President Nixon’s ground-breaking trip to China, we began operating tours for Americans eager to see its historical grandeur for themselves. Now our luxury small groups and private  journeys have expanded from China to all of Asia, from India to Southeast Asia and  the charming heritage of Japan.

The 21st Century

We’ve continued to innovate in this new century and were the first to limit its luxury small groups to never more than 16 guests. In 2014, we introduced a new identity, Alexander+Roberts, inspired by the first names of Alexander and of its second-generation leader, Robert Drumm. Attentive to its guests and supportive of communities and wildlife throughout the world, Alexander+Roberts approaches the future with the same kind of optimism that motivated Alexander so many decades ago.